• Smudge-Free

  • Vibrant Pigment

  • All-Day Comfort

  • Easy Glide

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  • Matte lipstick swatches on lips – showing multiple shades on real skin
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UltraStay Matte Liquid Lipstick – Long-Lasting, Waterproof, Non-Stick Formula

$39.90 USD
$39.90 USD
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  • VIBRANT STATEMENT

    Rich matte hues that command attention and empower individuality.

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  • UltraStay matte liquid lipstick with packaging – cruelty-free and vegan

    OUR PROCESS

    We create lipstick that lasts and feels amazing. From bold, wearable shades to a formula that stays put all day — every detail is tested, refined, and made to perform in real life.

ONE FORMULA ENDLESS LOOKS

Explore the shades on every tone — see what suits you best

Matte lipstick swatches on lips – showing multiple shades on real skin
Liquid lipstick color swatches on hand – pigmented and smooth texture
Matte lipstick swatches on lips – showing multiple shades on real skin

UltraStay Matte Liquid Lipstick – Long-Lasting, Waterproof, Non-Stick Formula

UltraStay Matte Liquid Lipstick – Long-Lasting, Waterproof, Non-Stick Formula

$39.90 USD
$39.90 USD

FAQ

Is it vegan and cruelty-free?

Yes! Our lipstick is 100% vegan and never tested on animals.

We care deeply about ethical beauty. Our product is certified cruelty-free and contains no animal-derived ingredients.

How do I remove it?

Use an oil-based makeup remover or micellar water.

Despite being long-lasting, our lipstick is easy to take off without scrubbing. Apply the remover to a cotton pad, press gently on your lips for a few seconds, then wipe clean.

Is it safe for sensitive lips?

Absolutely. The formula is dermatologically tested.

We’ve formulated it without parabens, alcohol, or allergens. It’s enriched with vitamin E and jojoba oil to keep your lips soft and protected all day.

Does it dry out the lips?

No — it's designed for comfort and hydration.

Unlike other matte formulas, ours locks in moisture without feeling tight or chalky. You’ll forget you’re even wearing it.

Can I wear it under a mask?

Yes — it’s mask-proof and transfer-resistant.

The formula dries down quickly to a non-sticky matte finish that won’t smudge or transfer to fabric.

How long does it last?

Up to 12 hours with no need to reapply.

Thanks to its smudge-proof technology, you get full-day coverage with vibrant color from morning to night.

REVIEWS

  • MY NEW HOLY GRAIL LIPSTICK

    "-I have super sensitive lips, and most liquid lipsticks dry them out terribly. This one feels weightless and doesn’t make my lips peel. Plus, the pigment payoff is insane. I’ve already ordered two more shades."

  • HEAD-TURNING COLOR

    "-I wore this lipstick to a wedding and had people asking me what shade it was all night. It didn’t smudge once — even after dinner, drinks, and hours of dancing. I’ve never felt this confident in a lipstick before."

  • BEAUTIFUL SHADES FOR EVERY MOOD

    "-I bought three shades and love how each gives a completely different vibe. The nude is perfect for work, the berry is my go-to for date night, and the red? Instant confidence booster."

FROM THE JOURNAL

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